The Archive of Alchemy
From ‘what’s new’ to ‘industry tips’ Our blogs aim to inform you in all aspects of our video production journey.

The Role of 360 Videos in Virtual Tours and Remote Experiences
In the digital age, where technology continuously evolves to bridge the gap between the physical and virtual worlds, 360 videos have emerged as a transformative tool. They offer an immersive, interactive experience that traditional videos simply cannot match. This technology is particularly powerful in [...]
How Will AI Change Marketing?
Artificial Intelligence (AI) is no longer a concept reserved for science fiction. It’s here, and it’s already making waves across various industries. In the realm of marketing, AI is poised to bring about transformative changes that promise to revolutionise how businesses engage with their [...]
The Power of Interactive Video in Health and Safety Training
In today's fast-paced world, the importance of health and safety training cannot be overstated. Ensuring that employees are well-informed about safety protocols and procedures is crucial to maintaining a safe workplace environment. Traditional training methods, such as manuals and lectures, have their place, but [...]
2D vs. 3D Animation: Which is Right for Your Business?
In today’s visually driven market, businesses are increasingly leveraging animation to capture attention, communicate messages, and create engaging content. Whether it’s for marketing campaigns, product demonstrations, training videos, or social media, animation provides a versatile and creative way to convey complex information in an [...]
Top Trends in Corporate Video Production
Corporate video production is evolving rapidly, driven by technological advancements and changing consumer preferences. Businesses are increasingly recognising the power of video as a key component of their marketing strategy. Here are the top trends in corporate video production that companies should be aware [...]
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