The Archive of Alchemy
From ‘what’s new’ to ‘industry tips’ Our blogs aim to inform you in all aspects of our video production journey.
How 4D Animation Enhances E-Learning and Training Modules
The landscape of e-learning and training modules is evolving rapidly, driven by advancements in technology and the need for more engaging, effective teaching methods. One of the most significant innovations in this space is 4D animation, which combines 3D animation with interactive, clickable elements [...]
The Importance of Reporting on Analytics in Video Marketing
Reporting on analytics in video marketing is crucial for content success. Video is a powerful tool to engage audiences and convey messages effectively. However, creating compelling video content is only half the battle. To truly harness the power of video marketing, businesses must invest [...]
The Rise of Vertical Video: What It Means for Marketers
Staying ahead of trends is crucial for capturing and retaining audience attention. One such trend that has seen a meteoric rise in recent years is vertical video. Originally popularised by platforms like Snapchat and Instagram, vertical video has now become a staple across various [...]
5 Reasons Why Your Business Needs Explainer Videos
Businesses are constantly seeking innovative ways to communicate their message effectively and engage their audience. One tool that has proven exceptionally powerful in achieving this is the explainer video. These short, engaging videos can distil complex information into easily digestible content, making them an [...]
The Benefits of Multi-Language Corporate Videos for Global Reach
In an increasingly globalised world, businesses are constantly seeking ways to expand their reach and connect with audiences across different regions and cultures. One powerful tool for achieving this is multi-language corporate videos. These videos, produced in multiple languages, can significantly enhance a company's [...]
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