About Maddy

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So far Maddy has created 185 blog entries.

Shot Blast Media Have Been Awarded Top 3 Videographers in Leeds!

Shot Blast Media received some fantastic news last week! We have been listed as one of the Top 3 Videographers in Leeds by Three Best Rated® during 2023. It's an honour to be recognised as experts in our industry, and this award means a lot to our team of creatives at Shot Blast Media. Three Best Rated® describes Shot Blast Media as a “team of creators that make fantastic content and infectious campaigns in collaboration with culture-defining brands”. Three Best Rated® chose us to be in their top 3 videographers in Leeds by testing us under a rigorous 50-point inspection, which includes local reviews, history, business standards, ratings, satisfaction, trust, price and their trading excellence. Our range of video services and creative expertise means that we can transform your vision from concept to reality with our world-class video campaigns.  At Shot Blast Media, we offer 2D and 3D animation services, corporate video production, drone videography, virtual reality videos, 360 videos and interactive video production to businesses across the globe. We specialise in industrial videography, and our health and safety videos and animations are always memorable and engaging for your audience. Our marketing and promotional video services provide an engaging way to communicate with your target audience, and promote your business, products, and services. We even offer a video production subscription service so that you can have regular, affordable content every month, and help with your digital marketing strategies! As our services and business grow, so does our expertise, so [...]

Shot Blast Media Have Been Awarded Top 3 Videographers in Leeds!2023-03-14T11:25:29+00:00

Digital Marketing in Video Production: An Interview with Maddy Goddard

Maddy Goddard joined Shot Blast Media in July 2022 as Digital Marketing Executive. She has worked for a few different firms in Leeds in the marketing industry and graduated from the University of Leeds with a Film, Photography and Media degree. How has your university course helped with your career? My course had a lot of practical elements, meaning that I got the opportunity to learn a lot about filmmaking, editing, photography, motion graphics, scriptwriting, directing and producing. Completing my university course meant that I developed creative copywriting skills as well as practical skills which has definitely helped my career so far, although marketing changes very frequently, meaning there is always new stuff to learn. Although my course was not traditionally marketing related, marketing in the modern day is a lot about the digital world, meaning there is a strong focus towards pictures and videos on social media platforms. My course also gave me the opportunity to do a placement year in industry which meant that I gathered a lot of useful skills from working as an intern in marketing, which definitely helped me get to where I am today. How did you get into the marketing industry? During university summers I worked various marketing internships which led me to do a placement year in marketing for a recruitment company. After this, I worked at a couple more recruitment companies in their marketing teams whilst finishing university. Once I graduated, I was taken on full time at one of [...]

Digital Marketing in Video Production: An Interview with Maddy Goddard2023-03-02T17:05:50+00:00

Celebrating International Women’s Day in the Film Industry

It is important to understand the context of International Women's Day in the film industry and its meaning within today’s society. International Women's Day is an annual event celebrated around the world on March 8th.  It is a day to recognise and celebrate the achievements of women in all aspects of life, from politics to business, education and social activism.  This day serves as a reminder that there is still much work to be done in order for women to achieve true gender equality.  On this day, we are reminded of the importance of standing together and supporting each other in our fight for gender justice.  International Women’s Day is an important day in the film industry as it highlights the contributions of women in film and celebrates their achievements.  It is a day to recognise the unique talents and perspectives that women bring to the film industry, and to encourage more female filmmakers to pursue their dreams.  On this day, we celebrate the contributions of women in the industry, from directors, producers, writers, actors, cinematographers and more. International Women’s Day also serves as a reminder of how far we still have to go in achieving gender parity in the film industry, and encourages us all to continue striving for progress. This day also provides an opportunity for us to come together and support each other in our respective roles in order to create a more inclusive environment for everyone. Did you know that 41 of 2021’s top 100 [...]

Celebrating International Women’s Day in the Film Industry2023-03-06T16:34:42+00:00

The Benefits of Video Marketing for Small Businesses

Video content has been on the rise in the last few years and is an incredibly important part of marketing for any and every brand, especially video marketing for small businesses who need to make an impact on their audience. There are so many benefits to using video content on your website and social media channels, and it is a must to have videos representing your brand and business. One of the main benefits of using video marketing is that video content makes it easier for customers to learn information about your products or services. 96% of people turn to videos to learn more about a product or service, making video content incredibly important when informing your audience and helping them decide whether to buy from you. Around 78% of marketing professionals say videos helped increase sales, meaning that videos about products or services will definitely help with your sales strategy. Video content is also ideal for watching on mobile devices, and it is shown that more than 75% of all videos are played on mobile devices.  This means that your videos need to be optimised for mobile and social media purposes to make sure the majority of your audience will see it. Having a video on your website is also really important, and it has been shown that including a video on your landing page can boost your conversion rate by up to 80%, which is a great incentive to create an engaging video for your business. Note [...]

The Benefits of Video Marketing for Small Businesses2023-02-24T14:28:22+00:00

New Video & Content Marketing Subscription Packages

Shot Blast Media are now offering completely unique video & content marketing subscription packages for businesses across Leeds, West Yorkshire and the UK! These video and digital marketing packages are designed for small businesses that don’t have a lot of time to produce and market digital content.  In our new video production and digital marketing packages, we will create videos and digital content for social media and website usage every month, providing support with YouTube optimisation and SEO with our remaining time. This way your videos will get made and also marketed at the same time, saving you time and money! What do our packages include? One of our most popular digital content packages includes the following: Video Production: x1 video every other month 30 minute meeting to plan the shoot 60-90 seconds duration per video 3-4 hours filming on site Filming locations to be within 40 miles of SBM base Includes all post production editing, on screen text and music. Marketing support: 30 minute meeting to plan the months content X1 monthly blog X1 post per week on all your social channels, tailored to the platform. Could be text post, graphic post, image or video clip from content you supply us with or that we capture as part of the video production. Includes YouTube management, upload and video SEO. What do our other video production and digital marketing packages include? Our Packages GET ENERGISED GET BOOSTED GET ACCELERATED GET ROCKETED GET COSMIC [...]

New Video & Content Marketing Subscription Packages2023-02-20T14:37:34+00:00

Beginner Level: How To Make A YouTube Shorts Video

On this Alchemy of Film video tutorial, Maddy from Shot Blast Media will show you how to create a YouTube Shorts video from your phone. You will learn how to upload a video, how to add music, text and filters, and how to schedule your video content. YouTube Shorts is a new feature by YouTube that allows users to create short-form videos up to 60 seconds long. It has been designed to help content creators quickly produce and share engaging video content on the platform. With its easy-to-use tools, users can easily upload and edit videos, add music, and share their creations on the platform. YouTube Shorts can also be used for marketing purposes as it provides an effective way of reaching out to potential customers in an entertaining way. Let us know what you want to see in next months video tutorial! Back to courses Downloadable Content Members Forum

Beginner Level: How To Make A YouTube Shorts Video2024-01-04T08:14:38+00:00

Inspiring Video Production and Marketing Work Experience at Shot Blast Media

Evelyn, a college student completing her A-levels, joined the Shot Blast Media team for a week of video production and marketing work experience in February 2023. Here’s her take on how her week went! My week at Shot Blast Media as a work experience student. Since studying film at A Level, I had developed an interest in filmmaking, especially pre-production and scriptwriting. I was very keen to find work experience with a more hands-on approach to filmmaking than my lectures at college, which teach primarily theory. At Shot Blast Media, I have had a great time being able to experience the process behind making corporate films and the detail that goes into every aspect.  On my third day, the team set up a video call with one of their freelance scriptwriters, Deb Gilbert, which was incredibly insightful. I learnt about how both a creative mind and a logical point of view are needed when writing a concise and effective script for customers who only have a few seconds to get their words across.  Deb told me it's all about having the right words and how to use them to your advantage. I've had a lot of fun learning how to assemble a camera and tripod. We also set up microphones and equipment for a podcast episode, only to find an issue with the microphone.  Going back and forth across a set-up, talking gibberish into two microphones for a day to no avail wasn't quite how I imagined my day [...]

Inspiring Video Production and Marketing Work Experience at Shot Blast Media2023-02-13T12:11:45+00:00

How To Celebrate Global Movie Day 2023

Global Movie Day is celebrated the second Saturday of February and is a celebration of the power and beauty of cinema. The Academy of Motion Picture Arts and Sciences established Global Movie Day as a day for film fans around the world to celebrate their most favourite movies and engage with Academy members and filmmakers across social media channels. Global Movie Day strives to bring together people from diverse backgrounds who are united by their love for movies.  It is a day to appreciate the art form and its impact on our lives. It is also an opportunity to reflect on the importance of movies in our culture and society. The event has grown significantly since it began, with millions of people participating in events all over the world. On Global Movie Day, movie fans come together to watch films from different countries, discuss their favourite films, share stories about how movies have impacted them personally, or simply enjoy watching a movie with friends or family.  Whether you're looking for a classic movie night or a more modern streaming experience, there are plenty of ways to enjoy your favourite films.  From streaming them online, to watching them in a cinema or even at home, there are many options available for you and your loved ones to enjoy a good film. Through this celebration of cinema, we can gain insight into different cultures and perspectives while also celebrating our shared love for film. It also provides an opportunity for filmmakers [...]

How To Celebrate Global Movie Day 20232023-02-08T11:19:18+00:00

The Best Valentine’s Day Romantic Comedy Films to Watch

Valentine's Day romantic comedy films are a great way to enjoy this February 14th! Valentine's Day is a special day for couples to celebrate love and romance, celebrated on the 14th February every year.  But what better way to show your love for each other than by watching a romantic movie together? With so many movies to choose from, it can be hard to decide which one is the best.  In this blog, we will discuss some of the best Valentine's Day romantic comedy movies that are sure to make your Valentine's Day extra special. Valentine's Day - This is a 2010 romantic comedy film directed by Garry Marshall. The film features a large ensemble cast, including big names such as Taylro Swift, Jessica Alba, Kathy Bates, Bradley Cooper, Anne Hathaway, Queen Latifah, Emma Roberts and Julia Roberts. It’s a fantastic film to watch on February 14th if you’re in the mood for a RomCom! The Notebook - This is a 2004 romantic drama film directed by Nick Cassavetes, based on the 1996 novel by Nicholas Sparks. The film stars Ryan Gosling and Rachel McAdams as a young couple who fall in love in the 1940s. The movie looks back on an old couple's life to show how they met and fell in love. Be prepared for a sad ending though! Titanic - This is a 1997 American epic romantic disaster film directed, written, produced, and co-edited by James Cameron. Incorporating historical and fictionalised aspects, it is based on [...]

The Best Valentine’s Day Romantic Comedy Films to Watch2023-02-06T15:46:04+00:00

Starting Out in the Video Production Industry: An Interview with Byron Sheldon

Byron Sheldon has been a permanent employee of Shot Blast Media since the end of July last year. Before this, he freelanced with the business as a Camera Operator and Editor. In this interview with Byron, he discusses his entrance into the video production industry, how his university film course helped with this, and the exciting things he’s been working on since. When did you decide you wanted to work in the video production industry? I decided I wanted to work in the video production industry ever since I watched Star Wars at 12 years old and thought, ‘how did they make that film?’  I then started my ventures looking into behind the scenes videos of films, which is when I knew I wanted to be a part of that incredible industry. What did you study at university and how did this help you get into the industry? I studied Filmmaking at Leeds Beckett, the Northern Film School, and it helped me gain the skills I needed for jobs like this. However, the main thing that got me into working at Shot Blast Media was the connections I made at work and through university. Often in this industry, it’s who you know, not what you know. How did you find freelancing at Shot Blast Media? It was a fun experience and it gave me the opportunity to learn a lot! I worked with Ben, one of the Camera Operators, on the first job that I freelanced and I learnt [...]

Starting Out in the Video Production Industry: An Interview with Byron Sheldon2023-01-18T11:58:50+00:00
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